Top social media posts in 2020 for The San Antonio Express-News


As the only social media editor for the paywalled website, I have grown the Express-News' year-over-year social media users by 63%, way higher than the average social visit bump (45%) of all publishers that used Chartbeat. Our social media followers have grown by 18% in the past year. I have polished our social media presence and strategy at a few critical moments, including:


(Click Facebook or Twitter icons on top right to see full posts)


The COVID-19 evacuees arriving in San Antonio in February:


A hunger crisis due to the COVID-19 economic fallout:


Local business closures and compliance to (or violations of) the city's emergency order during the COVID-19 pandemic:


Visits to a few comfortable homes:


The changing local business landscape:


COVID-19 frontlines in San Antonio, including critically-ill patients and overworked doctors and nurses.


Fun stuff:


The Black Lives Matter movements and the relations between communities of color and the local law enforcement:


Diversity and inclusion:


Holding the powerful accountable:


Informing the public with critical info during the COVID-19 crisis:


A few heroes, well-known or unsung:


Following along the 2020 election, nationwide and locally:


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