Reddit Makeover

Reddit is hard for news publishers to navigate through and known for suspicion about self-promotion. Reddit Makeover will help publishers optimize profiles and engage with Reddit users from scratch.

For my master’s capstone project, I worked with Barron’s editorial development, design and reporting teams and Reddit’s Media Partnerships team to help them build a presence on Reddit from scratch.

If you are new to Reddit, read the series step by step, as all of them are built on one another. Skipping one step will probably leave you confused when you read those after it. You can bookmark any article (if you are not logged in) or save it to your Medium account (if you are logged in) if you want to review it later. You can treat the guide as a workbook. Save it and refer back to it as you go through each of them to build a presence on Reddit.

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